Marcas brincam com “a cor do vestido”

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Depois do artigo do BuzzFeed que se tornou viral nas redes sociais, as marcas internacionais aproveitaram o momento para postar tweets com a hashtag “#thedress”.

“De que cor é o vestido” foi o artigo mais lido pelos consumidores que consiste em identificar a cor de um vestido que, para uns, é azul e preto, e, para outros, é branco e dourado.

A dúvida já gerou reação por parte de marcas como Guinness, KitKat, Pizza Hut ou Ikea.

Proud to be black & white, or is it white & black? #TheDress — Drinkaware.ie pic.twitter.com/Turyk9zYfc

— Guinness Ireland (@GuinnessIreland) 27 fevereiro 2015

Clearly it’s copper and black. #TheDress

— Duracell (@Duracell) 27 fevereiro 2015

#whiteandgold or #blackandblue? We found a way around science- you can have both! #TheDress #dressgate pic.twitter.com/5oj3ZTqOWk

— LEGO (@LEGO_Group) 27 fevereiro 2015

Definitely not blue #TheDress pic.twitter.com/Z1dIE9Atoa

— krispykreme (@krispykreme) 27 fevereiro 2015

Definitely Red and White! #HaveAbreak #TheDress #breakfromthedress #TeamRedAndWhite pic.twitter.com/BFVVMRGn5m

— KITKAT (@KITKAT) 27 fevereiro 2015

We see it as blue and yellow, but we may be a tiny bit biased. #TheDress pic.twitter.com/JGs4XuyiZ8

— Cirque du Soleil (@Cirque) 27 fevereiro 2015

Why does everyone keep calling us Gold and White now? What’s going on, Internet?! #TheDress #WhatColorsAreThisDress pic.twitter.com/Hz4xGr7DzZ

— M&M’S® Brand (@mmschocolate) 27 fevereiro 2015

We promise, we aren’t messing with you. This dress is blue and black. #TheDress #Blueandblack #WhiteandGold pic.twitter.com/pI92V96uLX

— JCPenney (@jcpenney) 27 fevereiro 2015